AI-FIRST REVENUE ENABLEMENT PLATFORM

Your Enablement Platform Should Help You Win.
Not Just Store Content.

GTM Buddy is the AI-first replacement for Highspot 
AI-first, seller-friendly, and designed to close more deals.

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Switch to GTM Buddy in Weeks Not Months
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Trusted by Leading SaaS Companies

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Couldn’t be happier with the transition from Highspot to GTM Buddy

“We switched from Highspot, which was essentially serving as an expensive content management system for us. One month into our implementation with GTM Buddy, several (users are) reaching out to say they'd gotten more value from GTM Buddy in the first hour than they'd gotten in the last year from Highspot.”
Gabrielle Scott
Product Marketing & Growth Strategist, Bizzabo

5 Reasons Why GTM Buddy is the Best Alternative to Highspot

AI-firstMeeting PrepSales playsKnowledge enablementAutomate Tags

AI-first

Elevated Seller Productivity Through AI

Reps spend less time searching and more time selling with
AI-driven content recommendations in Gmail, Outlook, CRM, and calendar.

Highspot organizes content well, but GTM Buddy’s AI ensures sellers receive context-specific guidance exactly when they need it.

Share the most relevant customer evidence

Meeting Prep

Faster Deal Cycles with Personalized Meeting Prep

Shorten the path from prospecting to close by automatically providing call plans, relevant decks, and insights synced to a rep’s calendar.

Highspot’s robust library is great, but it doesn’t create real-time meeting prep that ensures each rep is fully ready before
every call.

Share the most relevant customer evidence

Sales plays

Win More Deals with Dynamic Sales Plays

Standardize best practices, accelerate rep onboarding, and score each play to identify which strategies yield faster revenue.

Highspot supports playbooks, but GTM Buddy’s AI-powered plays adapt to current deal stages and buyer profiles—resulting in higher close rates.

Share the most relevant customer evidence

Knowledge enablement

Confident Reps Through Competitive Intelligence

Arm sellers with competitor insights, battlecards, and success stories—linked directly to each opportunity.

Highspot allows storing competitor intel, while GTM Buddy places that intel into the rep’s workflow so they never miss a beat.

Share the most relevant customer evidence

Automate Tags

Boost sales without the learning curve

Whether it's uploading content, tagging it, or driving adoption, GTM Buddy handles the heavy lifting for you. Powered by AI and seamlessly integrated into the seller's natural workflow, it simplifies content consumption, discovery, and sharing. Leaders can also effortlessly connect enablement efforts to revenue outcomes.

With Highspot, the learning curve starts at uploading content due to complicated spots and manual tagging increasing time spent and chances of errors.

Share the most relevant customer evidence

Switching Is Simpler Than You Think

Migrate in weeks not months

AI-assisted content mapping ensures a fast, hassle-free transition.

Start before your contract ends

Get up and running while your current plan is still active.

We’ll help offset costs

Worried about your contract?
Let’s talk!

Not sure about timing? Let’s chat about your options.
Talk to a Migration Expert

Darwinbox increases rep productivity and delivers more pipeline with
 GTM Buddy

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How MoEngage used
GTM Buddy to create a single source of truth for their revenue teams

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Sayari cuts down ramp
 time by 50% by integrating enablement into the reps' workflows

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Recommended by peers you trust

GTM Buddy Transforms Revenue Enablement

Accelerated Sales Cycles

GTM Buddy reduces the time
it takes to move from lead
to close.

Increased Win Rates

By providing actionable insights, we help your team close
more deals.

Faster Onboarding

New reps get up to speed quicker, contributing to revenue
growth sooner.

Get started with GTM Buddy today! Talk to our solution expert now
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FAQs

How can we compare Highspot Vs GTM Buddy?

Highspot is a sales content management platform designed to help sales teams organize, share, and track content used in the sales process. While Highspot focuses on content management and sharing, GTM Buddy offers more comprehensive AI-driven features, such as in-workflow content recommendations and real-time meeting preparation, which provide more personalized support throughout the sales process.

How do the features of Highspot compare to that of GTM Buddy?

Highspot’s notable features include AI-powered content recommendations, pitch building, sales performance analytics, and guided selling. GTM Buddy also uses AI-driven insights but integrates this more deeply into the rep's workflow, providing dynamic sales plays, personalized meeting preparation, and battlecards directly tied to specific deals.

How does GTM Buddy help with content management compared to Highspot?

Highspot includes an in-context sales training feature that allows organizations to create and assign training courses, track progress, and provide coaching within the sales workflow. GTM Buddy enhances this by providing more real-time, context-specific guidance, such as dynamic sales plays and AI-generated coaching notes during actual deal engagements, providing more practical on-the-job support.

How does GTM Buddy’s support sales training and coaching?

Highspot includes an in-context sales training feature that allows organizations to create and assign training courses, track progress, and provide coaching within the sales workflow. GTM Buddy enhances this by providing more real-time, context-specific guidance, such as dynamic sales plays and AI-generated coaching notes during actual deal engagements, providing more practical on-the-job support.

What integrations does GTM Buddy offer compared to its competitor, Highspot?

Highspot integrates with popular platforms like Salesforce, Microsoft Dynamics, Google Drive, and Slack. These integrations help streamline the sales process by ensuring that relevant content and data are available across tools. GTM Buddy provides a similarly robust set of integrations, but with an additional focus on eliminating context switching by delivering content, insights, and actions directly within email, calendar, and CRM workflows, leading to a more seamless user experience.

What type of analytics does GTM Buddy offer? How does it compare to Highspot?

Highspot provides detailed analytics on content performance, sales rep engagement, and customer interactions. These reports help teams optimize the use of content and refine their strategies. GTM Buddy also provides rich analytics but ties these directly to revenue outcomes, offering insights into both content performance and the success of dynamic sales plays, with a stronger focus on real-time sales success metrics.

How do users rate the usability of GTM Buddy and Highspot?

Per G2, users have rated GTM Buddy higher than Highspot on ease of use, ease of setup and ease of admin. GTM Buddy offers a modern interface tightly integrated with the seller’s workflow (CRM, email and calendar). This drives higher adoption rates from day one.

How easy is it to migrate to GTM Buddy?

GTM Buddy offers hands-on implementation. Within weeks, you’ll have a fully running setup with all your essential tools integrated.

Experience the GTM Buddy Difference

Revenue enablement doesn’t have to mean more complexity. GTM Buddy simplifies, scales, and transforms the way your team learns, sells, and grows.

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