Train Smarter. Win More.
The AI Sales Role Play Software Built for Real Conversations
Practice that feels like the real thing. GTM Buddy’s AI Role-play gives reps unlimited, realistic simulations powered by your actual content. Whether it's a product launch or objection handling, get instant feedback with contextual role plays.
Since adopting Al Role Plays in GTM Buddy, we've seen a significant boost in rep confidence and readiness. The ability to practice real-world sales scenarios in a structured yet judgment-free environment has transformed how our team sharpens their skills. The Al-driven feedback helps reps refine their messaging faster, making coaching more scalable and impactful. As a result, our prospect interactions have become more engaging and effective”
Are Outdated Training Methods Costing You Deals?
Sales role play that doesn’t feel real isn’t worth doing. Your reps don’t need a script—they need real-world simulation that helps them apply what they’ve learned, confidently.
One-off roleplays that don’t reflect real buyer behavior
Role plays that are disconnected from your content or sales process
Manual, inconsistent feedback from overworked managers
Limited practice that leaves reps unprepared
Unleash the Power of AI Roleplay with GTM Buddy’s Enablement Ecosystem
With GTM Buddy’s Unified Enablement Platform, AI Roleplay becomes part of a seamless loop that connects learning, practice, and performance.
- Built-in content and LMS integration powers contextual roleplays with your real messaging
- Unified scoring rubrics track rep performance across practice and actual sales calls
- Just-in-time content delivery reinforces learning exactly when reps need it
Foster Judgement-Free Practice with Realistic AI Sales Simulations
This isn’t AI for the sake of AI—it’s AI that knows your business. Realistic scenarios give your reps the space to try, fail, and improve—without pressure. Help reps practice judgement-free on their own terms —and walk into every call better prepared.
- Context That Matters - Simulates actual buyer personas, objections, and market scenarios
- Real Data Integration - Uses the context of your playbooks, content, and CRM
- Dynamic Interactions - Adjusts tone, mood, and scenario based on rep inputs
- Safe Learning Environment - Gives reps space to try, fail, and improve—without pressure
Evaluate What Matters. Improve What Works
Get instant, objective insights into rep performance with AI-driven scoring, customizable rubrics, and real-time feedback—so you know who’s ready and where to focus.
- Personalized feedback based on performance data and conversation context
- AI-powered scoring alongside manual reviews by sales managers
- Custom scorecards + Pre-built templates (MEDDIC, BANT, etc.)
- Actionable dashboards with team-level insights
From Practice to Pipeline: See the Real-World Impact
GTM Buddy connects roleplay performance to actual sales outcomes—so you’re not just tracking progress, you’re proving business value.
- Correlate rep practice with quota attainment and win rates
- Spot skill gaps before they show up in your pipeline
- Give managers the insights they need to coach for results
- Scalable coaching for teams of any size
Not Just AEs. Support All Customer-Facing Teams with AI Role-plays
One AI sales role play platform, tailored for your entire GTM motion.
Sales (AE, SDR, BDR)
Perfect discovery, objection handling, closing
Customer Success
Prepare for renewals, escalation conversations
Enablement Teams
Launch training with instant reinforcement
Sales Managers
Identify skill gaps through consistent performance rubrics
Accelerate Sales Readiness in All Critical Scenarios
It’s not just training—it’s simulating the real thing before it happens. GTM Buddy AI Role-play Platform helps teams prepare for:
Product launches
New competitive objections
Discovery calls and demos
Renewals and upsells
(for CS teams)