Paperflite vs GTM Buddy

Put your time to better use than setting up Hubs, Collections, and Streams.

Instead of doing a feature comparison matrix that doesn’t tell you much, this page shares things you should know about Paperflite and how GTM Buddy is different.

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What you should know about Paperflite 

Use Collections and Streams to organize your content in Paperflite’s static library. 

Managing these collections and streams requires a great deal of effort on your part.
You’ll end up with too many irrelevant search results if your metadata in Paperflite is not configured properly. 

To avoid this, you'll waste time configuring tags, asset descriptions, and custom fields for each asset.
What would Thor be like without Mjolnir (Asgardian hammer)? 

You can think of Paperflite’s Chrome Extension as a regular hammer that forces your reps to find the information they need. 

All this work, and still, no adoption

Finding relevant content shouldn’t require sellers to switch browser tabs. In most cases, reps don’t even know what to search for.

Paperflite will ask you to launch adoption initiatives. But, why should adoption be just your responsibility?

Up for a call?

We will tell you what Paperflite won’t. No pitch slapping.

Here to answer your questions about Paperflite and Paperflite alternatives.

No more manual tagging

GTM Buddy understands your business language and auto-indexes your enablement content.

No more searching

GTM Buddy reads emails, deciphers personas, maps CRM fields – and then recommends content contextually.

No more context switching

GTM Buddy recommends content in your rep’s email, calendar, CRM, LinkedIn, and Slack – wherever they work.

Rapid time to value

Paperflite can take several weeks to implement - you set up hubs, collections, streams, groups, microsites, tags, asset descriptions, and custom fields.

GTM Buddy can go live in 10 days – you just set up your business vocabulary, and it auto-indexes and auto-recommends content in your sellers’ flow of work.

Paperflite Comparison with GTM Buddy


GTM Buddy

Content Recommendations


'Used more > Suggest more' pattern-based recommendations only in Salesforce CRM

GTM Buddy

AI Powered recommendations (90% less effort) using business vocabulary and CRM opportunity context



‘Smart’ Search

GTM Buddy

GTM Buddy’s contextual search engine understands what reps really need (and not find their way through an information dump)

Tacit Knowledge



GTM Buddy

Deliver product knowledge, competitive insights, persona intelligence, and social proof in your rep’s flow of work 

Meeting Prep



GTM Buddy

Content recommendations, Customer Evidence, Battlecards, Training Lessons, Playbooks – accessible within your calendar

Digital Sales Rooms



GTM Buddy

Close deals faster by sharing relevant content, updates, and action plans, all from one secure place

Cross-functional Collaboration



GTM Buddy

Improve sales and marketing coordination with project tracking, coaching notes, and announcements

GTM Buddy is the Paperflite alternative you need – find out more on a call

GTM Buddy saying Hello